Elson Kakaire
About Elson Kakaire
Elson Kakaire is a CRM Associate with extensive experience in the online gambling industry, focusing on customer retention and reactivation strategies. He has held various marketing roles in London, including positions at Entain, Novibet, and Betclic Group.
Current Role at Entain
Elson Kakaire has been working at Entain as a CRM Associate since 2019. In this role, he is responsible for managing customer relationship management initiatives. His focus includes creating retention and reactivation strategies to enhance customer engagement. His extensive experience in the online gambling industry supports his effectiveness in this position.
Previous Experience in Digital Marketing
Before joining Entain, Elson Kakaire held various positions in digital marketing. He worked as a Digital Marketing Executive at Luxtripper for three months in 2016 and as a Junior Digital Account Executive at PMA Digital Ltd for four months in the same year. He also served as a Sportsbook Online Marketer at GIMO Global Interactive Marketing Online Ltd from 2015 to 2016, and as a Sportsbook Campaign Executive at Betclic Group from 2017 to 2018.
Background in Customer Relationship Management
Elson Kakaire has a strong background in customer relationship management. He worked as a CRM Manager at Novibet from 2018 to 2019 and has developed skills in optimizing customer journeys within multi-channel CRM campaigns. His ability to manage various projects and stakeholders during CRM campaigns has been a significant aspect of his career.
Educational Qualifications
Elson Kakaire studied at Middlesex University, where he earned a Bachelor of Arts (BA) in Marketing from 2007 to 2010. He also attended Leyton Sixth Form College from 2005 to 2007 and completed his secondary education at Hackney Free & Parochial Secondary School from 2000 to 2005. His educational background provides a foundation for his expertise in marketing and customer relationship management.
Experience in the Gambling Industry
Elson Kakaire has extensive experience in the online gambling industry. His roles have included creating retention and reactivation strategies, which are crucial for maintaining customer engagement. His work at various companies, including William Hill and StepStone, has contributed to his knowledge and skills in this sector.