Jessica Jordan
About Jessica Jordan
Jessica Jordan is a CRM Campaigns Manager with extensive experience in customer marketing and campaign management. She has worked at various organizations, including Entain and Flight Centre Travel Group, and specializes in strategizing, personalization, and data analysis.
Current Role as CRM Campaigns Manager
Jessica Jordan currently serves as the CRM Campaigns Manager at Entain, a position she has held since 2021. In this role, she focuses on strategizing and implementing customer relationship management campaigns. Her work involves personalization and data analysis to drive customer engagement and improve return on investment. She is based in Brisbane, Queensland, Australia.
Previous Experience at Entain
Prior to her current role, Jessica worked at Entain as a Customer Marketing Specialist for nine months in 2021. During this time, she contributed to customer marketing initiatives aimed at enhancing customer experience and engagement. Her experience at Entain has provided her with insights into the gaming and entertainment industry.
Career at Flight Centre Travel Group
Jessica held two positions at Flight Centre Travel Group. She first worked as a Marketing Automation Executive for Travel Money Oz from 2019 to 2020 for ten months. Later, she transitioned to the role of Marketing Automation Executive for Flight Centre from 2020 to 2021 for seven months. In these roles, she focused on marketing automation strategies to improve customer interactions.
Experience in Hospitality and Event Management
Jessica has extensive experience in the hospitality sector, having worked at InterContinental Sanctuary Cove Resort in various roles. She served as a Wedding & Event Planning Assistant from 2016 to 2017 and as a Porter in 2015. Additionally, she worked as an Event Planning Assistant from 2015 to 2016 and as a Sales and Marketing Coordinator at AccorHotels from 2017 to 2018. These roles provided her with a strong foundation in event planning and sales strategies.
Educational Background
Jessica studied at Griffith University, where she earned a Bachelor of Business with a focus on Event Management from 2013 to 2016. Prior to this, she attended Bishop Druitt College from 2008 to 2012. Her educational background has equipped her with the skills necessary for her roles in marketing and event management.