Jorge G.

Jorge G.

Crm (Marketing) Manager Sports • Latam, Iberia & Emerging Markets @ Entain

About Jorge G.

Jorge G. is a CRM (Marketing) Manager for Sports in LATAM, Iberia, and Emerging Markets at Entain, where he has worked since 2018. He has extensive experience in sports media, having held various roles in organizations such as Diario SPORT, Marca, and Perform Group.

Current Role at Entain

Jorge G. currently serves as the CRM (Marketing) Manager for Sports in the regions of LATAM, Iberia, and Emerging Markets at Entain. He has held this position since 2018, contributing to the company's marketing strategies and customer relationship management in the sports sector. His role involves overseeing marketing initiatives tailored to diverse markets, enhancing customer engagement, and driving brand loyalty.

Previous Experience at Entain

Before his current role, Jorge G. worked at Entain as a Senior Content Manager from 2016 to 2018. During his two years in this position, he was based in Barcelona, Spain. His responsibilities included managing content strategies and ensuring the delivery of high-quality sports-related content across various platforms.

Background in Sports Media

Jorge G. has extensive experience in sports media, having worked in various roles across notable organizations. He was a Liga BBVA Producer at Diario SPORT from 2012 to 2015 and a Premier League Producer at Marca during the same period. His work involved producing content related to major football leagues, enhancing his expertise in sports journalism.

Education and Expertise

Jorge G. holds a Master's degree in International Design and Management of Audiovisual Production from Universitat Autònoma de Barcelona, which he completed in 2009. He also earned a Licenciado en Comunicación Audiovisual from Universidad de Salamanca between 2005 and 2007. Additionally, he studied at the Conservatorio Superior de Música de Castilla y León, where he achieved a Grado Superior in Piano, completing his studies in 2003.

Career Progression in Media

Jorge G. began his career in media as a Production Assistant at Radio Televisión de Castilla y León from 2006 to 2007. He then transitioned to various roles at Perform Group, including Senior Editor - News (Spain) and Senior Assistant Producer (LatAm), where he honed his skills in content production and editing. His diverse experience in sports media has equipped him with a comprehensive understanding of the industry.

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