Lachlan Crawford
About Lachlan Crawford
Lachlan Crawford is a Customer Marketing Executive at Entain, where he has worked since 2021. He has a diverse background in marketing and sales, with experience across various industries including tourism, technology, and finance.
Work at Entain
Lachlan Crawford has been serving as a Customer Marketing Executive at Entain since 2021. In this role, he is responsible for developing and executing marketing strategies that enhance customer engagement and drive business growth. His tenure at Entain has allowed him to leverage his extensive marketing experience across various industries.
Previous Employment History
Before joining Entain, Lachlan Crawford worked at Blackbaud Pacific as a Digital Marketing Specialist from 2020 to 2021. He also held positions at Wavemaker ANZ, where he progressed from Media Analyst in 2017 to Media Executive until 2020. His earlier roles include Internal Sales Representative at Allfast Solutions and Sales Associate at The NRMA, showcasing a diverse background in sales and marketing.
Education and Expertise
Lachlan Crawford earned a Bachelor of Business from Griffith University, where he majored in Marketing and minored in Sports Management. His academic background provides a solid foundation for his career in marketing, enabling him to apply strategic thinking and stakeholder management skills effectively in his professional roles.
Marketing Campaign Management Experience
Lachlan Crawford has managed marketing campaigns for clients across multiple sectors, including Tourism & Travel, Technology, Education, Finance, and Retail. His experience in these industries demonstrates his ability to adapt marketing strategies to meet diverse client needs and achieve desired business outcomes.
Versatility in Team Dynamics
Throughout his career, Lachlan Crawford has demonstrated versatility by serving as both a client lead and a team member in various marketing roles. This adaptability highlights his capability to work effectively within different team structures and contribute to collaborative marketing efforts.