Laura Reinas
About Laura Reinas
Laura Reinas is a UX Writer specializing in localization and internal communication, currently working at Entain in Gibraltar. With experience at companies like AstroPay and Extreme Digital Solutions, she has contributed to projects impacting over 5 billion monthly users and has published two books.
Work at Entain
Laura Reinas currently serves as a UX Writer, specializing in localization and internal communication at Entain. She has held this position since 2021, contributing to the company's efforts in enhancing user experience and communication strategies. Her role involves creating content that is accessible and relevant to diverse audiences, reflecting her expertise in localization. Laura's work supports the company's commitment to effective internal communication and user engagement.
Previous Experience at AstroPay
Before joining Entain, Laura worked as a UX Writer and localization specialist at AstroPay for eight months in 2023. This role was conducted remotely from London, England. During her time at AstroPay, she focused on adapting content for various markets, ensuring that the user experience was tailored to meet the needs of a global audience.
Consultancy Role at Extreme Digital Solutions
In early 2023, Laura Reinas worked as a UX Writer consultant for Extreme Digital Solutions (EDS) for two months. This position was based in Rio de Janeiro, Brazil, and was conducted remotely. Her consultancy involved providing expertise in user experience writing, contributing to projects aimed at enhancing digital solutions.
Education and Expertise
Laura holds a Post-graduate degree in International Trade from FAAP - Fundação Armando Alvares Penteado, completed in 2009. She also achieved a Master of Business Administration (MBA) in Project Management and Agile from Descomplica in 2022. Additionally, she has studied Gastronomy at both ICIF and SENAC, earning a Master's degree and a Graduate education, respectively. Her diverse educational background supports her multifaceted approach to UX writing and localization.
Publications and Projects
Laura Reinas has published two books, showcasing her expertise in content creation. She has also worked on projects involving products that serve over 5 billion monthly users, highlighting her impact on large-scale platforms. Furthermore, she initiated an internal communication team focused on promoting accessibility within her current organization, demonstrating her commitment to inclusive practices.