Nicola Onyema

Head Of Content And Communications @ Entain

About Nicola Onyema

Nicola Onyema serves as the Head of Content and Communications at Entain, a position she has held since 2022. With a background in law and extensive experience in content creation and UX writing, she focuses on producing accessible and clear communication across various platforms.

Work at Entain

Nicola Onyema has served as the Head of Content and Communications at Entain since 2022. In this role, she focuses on creating accessible and jargon-free content to enhance customer experience across various platforms. Her leadership in content strategy aims to improve communication and engagement with customers, aligning with Entain's commitment to delivering high-quality services in the gaming and sports betting industry.

Education and Expertise

Nicola Onyema studied at King's College London, where she earned a Bachelor of Laws (LL.B.) with a 2:1 from 2006 to 2009. She furthered her education at BPP Law School, completing the Legal Practice Course (LPC) from 2010 to 2011. Her legal background contributes to her structured and analytical approach to content creation, particularly in simplifying complex information for clear communication.

Background in Media and Communications

Nicola Onyema has extensive experience in media and communications, having worked at Bauer Media in the Media Campaign Team for eight years from 2008 to 2016, primarily with Kiss FM. She has also held various roles in content creation and UX writing, including positions at American Airlines, Lloyds Banking Group, and AIA. Her diverse background has equipped her with skills to enhance customer experience through effective content strategies.

Professional Experience in UX Writing

Nicola Onyema has specialized in UX writing, having worked as a UX Writer at John Lewis & Partners for three months in 2021 and as Senior Manager, Head of UX Writing at AIA from 2020 to 2021. Her role at Lloyds Banking Group as a UX Copywriter from 2018 to 2019 further solidified her expertise in creating user-friendly content. She emphasizes the importance of clear communication to improve customer interactions.

Achievements in Content Creation

Throughout her career, Nicola Onyema has focused on simplifying complex information to ensure clear communication with customers. Her work as a Content Editor at various organizations, including Student Money Saver Ltd and Model Advice, showcases her ability to create engaging and accessible content. Her efforts contribute to enhancing customer experiences across different sectors.

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