Nuno Cruz
About Nuno Cruz
Nuno Cruz is a UX/UI Manager at Entain, with extensive experience in product design and user experience across various companies. He has worked in roles ranging from consultant to senior designer, demonstrating a strong commitment to enhancing user experience through design and psychology.
Current Role at Entain
Nuno Cruz serves as the UX/UI Manager at Entain, a position he has held since 2021. In this role, he is responsible for overseeing the design and user experience strategies within the organization. His work focuses on enhancing user interaction and ensuring that design elements align with user needs and business objectives. Cruz's contributions are integral to the development of user-centric products that meet the demands of the gaming industry.
Previous Experience in UX/UI Design
Prior to his current role, Nuno Cruz held several key positions in UX/UI design. He worked as a Senior Product Designer at GVC Group for nine months in 2020, where he contributed to product development in the gaming sector. Before that, he was a Senior UX/UI Designer at Eyas Gaming for four months in 2020. His earlier experience includes a role as a Consultant in UX, UI, and Front-End at KCS iT Project Management from 2016 to 2017.
Educational Background
Nuno Cruz studied at Instituto Politécnico de Santarém, where he earned a Licentiate degree in Educação Comunicação Multimédia from 2010 to 2013. He also attended Universidade de Évora, focusing on Arquitetura Paisagista, although he did not complete this program. His educational background provides a foundation for his work in design and communication.
Design Philosophy and Approach
Nuno Cruz has a deep affection for design and human psychology, which significantly influences his approach to product design. He is committed to continuously improving user experience through incremental enhancements. Cruz thrives in addressing complex requirements and solving challenging problems, demonstrating a strong focus on user-centric solutions in his design work.
Career Progression and Roles
Nuno Cruz's career includes various roles that have shaped his expertise in UX/UI design. He worked at Addison Global as a Product Designer from 2017 to 2020, contributing to the development of gaming products. Earlier in his career, he gained experience as a UX/UI Designer and Front-end Developer at BI4ALL from 2015 to 2016, and he also held a summer position at Sumol+Compal in 2010. This diverse experience has equipped him with a broad skill set in design and user experience.