Shekar Guptha

Strategy Lead Gaming Content Operations Entain @ Entain

About Shekar Guptha

Shekar Guptha serves as the Strategy Lead for Gaming Content Operations at Entain, where he has worked since 2017. He previously held roles in business development and marketing at ExpressoO Labs and has a background in engineering and management.

Work at Entain

Shekar Guptha has been serving as the Strategy Lead for Gaming Content Operations at Entain since 2017. In this role, he has consulted on over 20 projects aimed at identifying new markets and acquiring customers through innovative content strategy marketing and growth hacking techniques. His contributions have played a significant role in enhancing Entain's position in the global Casino Gaming industry, particularly in managing various markets with strict compliance regulations.

Previous Experience at ExpressoO Labs

Before joining Entain, Shekar Guptha worked at ExpressoO Labs from 2016 to 2017. He held the position of Head of Business Development for one year, where he focused on expanding the company's market reach. Additionally, he served as Head of Marketing and Business Development for 11 months, contributing to the company's strategic initiatives in Hyderabad, Telangana.

Education and Expertise

Shekar Guptha earned a Post Graduate Diploma in Management from AURORA BUSINESS SCHOOL, where he studied Marketing, Operations, and Business Analytics from 2015 to 2017. He also holds an Engineer’s Degree in Electrical and Electronics Engineering from VAAGESWARI COLLEGE OF ENGINEERING, which he completed from 2011 to 2015. His educational background has equipped him with a diverse skill set applicable to his roles in business development and strategy.

Entrepreneurial Ventures

During his second year of engineering, Shekar Guptha initiated entrepreneurial ventures, notably developing SocioHub, a platform focused on trending technologies. He successfully managed a team of six and built a network of 200,000 students. SocioHub received the Best Startup Award in 2015 and later evolved into an Edutech social platform, showcasing his ability to innovate and lead in the tech space.

Personal Projects and Achievements

Shekar Guptha has achieved notable recognition through personal projects, including a blog focused on PC problems that garnered 800,000 page views. He integrated the blog with local PC repair shops to enhance its visibility and reach, despite facing challenges with Google Adsense. This initiative reflects his skills in content creation and digital marketing.

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