Shomari Brown
About Shomari Brown
Shomari Brown serves as the Real Time CRM Senior Technical Product Owner at Entain, where he has worked since 2021. He has over 10 years of management experience and a strong background in the Sportsbook and Online Gaming industry.
Work at Entain
Shomari Brown has been serving as the Real Time CRM Senior Technical Product Owner at Entain since 2021. In this role, he is responsible for overseeing the real-time customer relationship management processes. His work involves leveraging technology to enhance customer engagement and improve service delivery. Based in London, England, he has contributed to the company's CRM strategies for three years, focusing on optimizing operational efficiency and customer satisfaction.
Previous Experience at Ladbrokes Coral Group
Before joining Entain, Shomari Brown held multiple positions at Ladbrokes Coral Group. He worked as a Contact Centre Duty Support Agent from 2013 to 2014, then progressed to Contact Centre Team Leader from 2014 to 2015. He later served as Contact Centre Project & Delivery Manager from 2016 to 2018, and as CRM Senior QA from 2018 to 2019. His diverse roles provided him with extensive experience in customer service and quality assurance within the gaming industry.
Experience at GVC Group
Shomari Brown worked at GVC Group as a QA Manager from 2019 to 2021. In this capacity, he was responsible for ensuring the quality of products and services within the organization. His role involved implementing quality assurance protocols and collaborating with various teams to maintain high standards in operations. This experience further solidified his expertise in the Sportsbook and Online Gaming industry.
Management and Leadership Skills
With over 10 years of management experience, Shomari Brown has successfully led teams in various capacities. He has a proven track record of overseeing both local and remote teams, demonstrating strong leadership and team development skills. His experience includes engaging in stakeholder management through presentations and weekly reports, as well as handling escalations effectively.
Technical Skills and Expertise
Shomari Brown possesses expertise in Salesforce Service Cloud and Marketing Cloud, which enhances CRM and marketing capabilities. He is experienced in both agile and waterfall project management methodologies, allowing him to adapt to various project requirements. His technical skills contribute to his effectiveness in his current role and in previous positions within the Sportsbook and Online Gaming industry.