Spencer Okach
About Spencer Okach
Spencer Okach serves as the Africa Chief Marketing Officer at Entain, a position he has held since 2021. He has a diverse background in marketing, having previously worked in various roles at Equity Bank Limited, BetLion, Nation Media Group, and AsianLogic.
Work at Entain
Spencer Okach has served as the Africa Chief Marketing Officer (CMO) at Entain since 2021. In this role, he oversees various teams responsible for Acquisition & Growth, Advertising & Communication, Retention, Analytics, Sponsorships & Social Responsibility, and Business Performance Management. He has developed and executed a comprehensive marketing philosophy that aligns with the company's business objectives, contributing to Entain's strategic initiatives in the African market.
Previous Experience in Marketing
Before joining Entain, Spencer Okach held several key positions in marketing across different organizations. He worked as the Chief Commercial Officer at BetLion from 2018 to 2021, where he was responsible for driving commercial strategies. Prior to that, he served as the Product Marketing Manager at Equity Bank Limited from 2013 to 2015. His experience also includes roles as the Head of Marketing at Tuskys Official and AsianLogic, and as a Brand Marketing Executive at Nation Media Group.
Education and Expertise
Spencer Okach holds a Master's Degree in Marketing from The University of Salford, which he completed from 2014 to 2017. He also earned a Bachelor of Commerce (B.Com.) in Marketing/Marketing Management from Strathmore University, studying there from 2006 to 2010. His foundational education includes high school at Kareng'ata Academy from 2002 to 2005. This educational background supports his extensive expertise in marketing and management.
Career Timeline
Spencer Okach's career spans various roles in marketing and management across multiple organizations. He began his career as a Brand Marketing Executive at Nation Media Group from 2010 to 2012. He then worked at Equity Bank Limited as a Product Marketing Manager from 2013 to 2015. Following this, he held the position of Head of Marketing at Tuskys Official for a brief period in 2015 and then at AsianLogic from 2016 to 2018. He served as Regional Managing Director at BetLion before becoming the Chief Commercial Officer there until 2021.