Kristi Dorn
About Kristi Dorn
Kristi Dorn is the Head of Content Marketing at Epicor, with extensive experience in marketing and communications across various companies in the Greater Minneapolis-St. Paul Area.
Title and Responsibilities
Kristi Dorn serves as the Head of Content Marketing at Epicor. In this role since 2019, she leads a cross-functional team and collaborates with business partners to create go-to-market content that effectively positions the brand to essential businesses. Her work focuses on both B2B and B2C marketing strategies, including lead generation and program/product campaigns.
Professional Experience at Epicor
Kristi Dorn has been with Epicor since 2019, contributing her expertise in content marketing to the Greater Minneapolis-St. Paul Area. As the Head of Content Marketing, she is responsible for generating content strategies and overseeing their implementation. Her work involves managing a team and ensuring that the content effectively supports the company's market positioning and business goals.
Previous Roles in Marketing and Communications
Over her extensive career, Kristi Dorn has held several key marketing and communications roles. She was a Marketing Specialist at Securian Financial (2015-2019), a Marketing Strategist and Writer at k.d. marcom (2014-2021), and a Corporate Communications Manager at HelpSystems (2013-2014). She also served in various capacities, including Field Communications Manager at Ameriprise Financial Services (2011-2013) and Marketing Communications Manager at Infor (2010-2011). Earlier in her career, she was a Marketing Communications Manager at Ceridian (2000-2010) and a Corporate Communications Coordinator at UNFI (1997-2000).
Educational Background
Kristi Dorn studied at St. Cloud State University, where she earned a Bachelor of Science degree in Journalism/Mass Communications. Her academic background has provided her with a strong foundation in effective communication and content creation.
Content Creation and Strategy Expertise
Kristi Dorn is well-versed in creating a diverse array of content, including educational materials, scripts, and thought leadership articles. Known for her creative and unique ideas, she excels in content marketing strategy and project management. Her work effectively drives lead generation and executes program and product campaigns, catering to both B2B and B2C audiences.