Karin Manley, MBA
About Karin Manley, MBA
Karin Manley, MBA, serves as a Product Marketing Manager at Eptura, where she oversees product marketing for asset maintenance platforms. With a background in brand management and analytics, she has held various roles in marketing and research across notable companies and educational institutions.
Work at Eptura
Karin Manley has been serving as the Product Marketing Manager at Eptura since 2021. In this role, she oversees product marketing activities specifically for asset maintenance platforms within the iOFFICE + SpaceIQ suite. Her responsibilities include managing product information across various platforms such as Software Advice, G2, GetApp, and Capterra. Additionally, she plans and launches monthly webinars, which involve tasks such as email outreach, landing page development, and recording distribution.
Previous Experience
Before joining Eptura, Karin Manley worked at Georgia-Pacific LLC as an Associate Brand Building Manager for Dixie and Innovia from 2019 to 2020. She also held the position of Account Analyst at Elite SEM from 2013 to 2015 and later served as an Account Manager at the same company from 2015 to 2016. Her earlier roles include an Analytics Intern at Atlanta Hawks and a Consumer and Shopper Marketing Intern at IRI. These positions provided her with diverse experiences in brand management, analytics, and marketing.
Education and Expertise
Karin Manley earned her Master of Business Administration (MBA) from the Georgia Institute of Technology - Scheller College of Business, where she studied Marketing from 2017 to 2019. During her MBA studies, she served as Vice President of the Marketing and Women in Business Clubs and co-chaired the Peer Leadership Committee. Prior to her MBA, she obtained a Bachelor of Science degree in Business and Enterprise Management with a focus on German from Wake Forest University.
Leadership and Involvement
Throughout her academic career, Karin Manley demonstrated leadership by recruiting several women to the MBA program at Georgia Institute of Technology. Her involvement in various clubs and committees reflects her commitment to fostering a supportive environment for her peers. This leadership experience complements her professional roles in marketing and analytics.