Lisa Eiden
About Lisa Eiden
Lisa Eiden serves as the Sr. Manager of Channel Marketing at Ergotron, where she focuses on channel development and sales enablement. She has extensive experience in both B2B and B2C marketing strategies and holds a Bachelor of Science in Business Management.
Current Role at Ergotron
Lisa Eiden serves as the Sr. Manager of Channel Marketing at Ergotron, a position she has held since 2022. In this role, she focuses on channel development and sales enablement, emphasizing lead generation campaigns. Her responsibilities include creating strategies that promote growth and enhance team performance. Eiden's work is centered around delivering a consistent omnichannel experience, which is critical in today's marketing landscape.
Previous Experience at Ergotron
Prior to her current role, Lisa Eiden held several positions at Ergotron. She worked as Channel Marketing Supervisor from 2019 to 2021, followed by a role as Manager, Channel Marketing from 2021 to 2022. During her tenure, she contributed to channel development and marketing strategies that supported the company's objectives. Her experience at Ergotron spans a total of three years, allowing her to gain significant insights into the company's marketing operations.
Marketing Experience at Ecolab
Lisa Eiden worked as a Marketing Associate at Ecolab from 2010 to 2018. In this role, she was involved in various marketing initiatives that supported the company's growth in the market. Her experience at Ecolab added to her extensive background in both B2B and B2C marketing strategies, further enhancing her skill set in delivering effective marketing solutions.
Education and Qualifications
Lisa Eiden holds a Bachelor of Science degree in Business Management from Rasmussen College, which she completed from 2015 to 2017. She also earned an Associate's degree in Business from Dakota County Technical College from 1988 to 1990. Additionally, she studied cosmetology at the Minnesota School of Cosmetology, achieving an Associate's degree. This diverse educational background supports her expertise in marketing and business management.
Early Career at Cenex Harvest States
Lisa Eiden began her career at Cenex Harvest States, where she worked as an Executive Administrative Assistant from 1990 to 1999. This nine-year experience provided her with foundational skills in administration and support, which have contributed to her professional development in subsequent marketing roles.