Laura Von Borstel

Laura Von Borstel

Localization Manager @ eSalon

About Laura Von Borstel

Laura Von Borstel is a Localization Manager with a background in advertising copywriting and local production. She holds a Master's degree in Arts and has worked at various companies including Warner Bros. and in.signo GmbH.

Work at eSalon

Laura Von Borstel has been serving as the Localization Manager at eSalon.com since 2020. In this role, she is responsible for overseeing the localization processes to ensure that the company's products and services are effectively adapted for various markets. Her expertise in localization contributes to eSalon’s goal of reaching a diverse customer base by providing tailored content that resonates with different cultural contexts.

Education and Expertise

Laura Von Borstel earned her Master of Arts degree from the University of Bremen, where she studied from 2009 to 2012. Prior to that, she completed her Bachelor of Arts at the same university from 2006 to 2009. Her educational background provides her with a solid foundation in language and communication, which is essential for her current role in localization.

Background in Advertising and Production

Before joining eSalon, Laura gained valuable experience in the entertainment and advertising sectors. She completed a local production internship at Warner Bros. Entertainment Group of Companies from 2012 to 2013. Following this, she worked as an advertising copywriter at in.signo GmbH in Hamburg, Germany, from 2013 to 2018. This diverse background has equipped her with skills in content creation and project management.

Professional Experience Timeline

Laura Von Borstel's professional journey includes significant roles across various industries. After her internship at Warner Bros., she transitioned to in.signo GmbH, where she worked for five years as an advertising copywriter. In 2020, she took on her current position at eSalon, marking a shift towards a focus on localization and market adaptation.

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