Gian Carlo Yap
About Gian Carlo Yap
Gian Carlo Yap is a Jr Client Success Manager and Associate Account Manager at etaily, where he focuses on online growth strategies for brands on various instant commerce platforms. He has a background in management engineering and has held multiple roles in talent acquisition, human resources, and project management across various organizations.
Current Role at etaily
Gian Carlo Yap serves as a Jr Client Success Manager and Associate Account Manager at etaily, a position he has held since 2022. In this role, he is responsible for managing the overall strategy for online growth of brands on instant commerce platforms, including Grab, Pandamart, and Boozy. His work focuses on enhancing client relationships and ensuring successful brand activations in the digital marketplace.
Previous Experience
Gian Carlo has accumulated diverse experience through various internships and roles. He worked as a Talent Acquisition Intern at Emma – The Sleep Company for three months in 2021 and as a Human Resources Intern at Rockwell Land Corporation for two months in the same year. Additionally, he served as a Junior Analyst at the French Chamber of Commerce and Industry in the Philippines for three months in 2022.
Involvement in Ateneo Management Engineering Association
Gian Carlo was actively involved in the Ateneo Management Engineering Association from 2019 to 2021, taking on multiple roles. He was a co-founder and project manager of SPRINT, a program aimed at enhancing student engagement. He also served as a facilitator and mentor for various initiatives, including Getting to Know ME (GTKM) and PRIME, and contributed to the External Relations Committee and Logistics Committee.
Education and Academic Background
Gian Carlo Yap studied at Ateneo de Manila University, where he earned a Bachelor of Science in Management Engineering from 2018 to 2022. His academic background provided him with a solid foundation in management principles and practices, which he applies in his professional roles.
Ecommerce and Brand Management Expertise
Gian Carlo is involved in the 360-degree and end-to-end planning of Ecommerce activations for brands in the fast-moving consumer goods (FMCG) category. He has played a key role in launching and growing URC incubator brands, such as URC Chill and Nivea, in various online marketplaces, including Lazada, Shopee, and Zalora.