Mariel González
About Mariel González
Mariel González is an Incubator Growth Manager at Evaneos, where she has worked since 2020, and previously held roles in account development and marketing. With extensive experience in international marketing and a background in multiple countries, she has developed strategies for business expansion in the tourism sector.
Work at Evaneos
Mariel González currently holds the position of Incubator Growth Manager at Evaneos, a role she has occupied since 2020. Additionally, she has served as the Account Development Manager for the Southern Europe and Africa portfolio since 2019. Her tenure at Evaneos has spanned over six years, during which she has contributed to the company's growth in the European and African markets. Her responsibilities include developing strategies to enhance business expansion and managing accounts effectively.
Previous Experience in Marketing and Management
Before joining Evaneos, Mariel González worked at Avante Textil, where she held multiple roles, including Area Manager and Marketing Manager for Yamamay Mexico from 2014 to 2015. She also served as Marketing and PR Manager at Avante Textil from 2012 to 2014. Her experience includes managing international marketing accounts and developing business strategies, particularly in the fashion and tourism sectors.
International Experience and Multicultural Skills
Mariel González has lived and worked in various countries, including Mexico, Italy, and France. This international experience has enhanced her ability to operate in multicultural environments. She has developed a strong understanding of diverse markets, particularly in the tourism sector, where she managed accounts targeting the Spanish market while working at Musement as a Trade & Co-Marketing Specialist.
Education and Professional Development
Mariel González studied at Colegio de Consultores en Imagen Pública, where she earned a Licenciatura en Imagología, specializing in Marketing and General Management from 2008 to 2012. Her educational background has provided her with a solid foundation in marketing principles and practices, which she has applied throughout her career in various managerial roles.
Language Proficiency and Personal Interests
Mariel González is proficient in multiple languages, including Spanish, English, Italian, and French. She is actively improving her French language skills, which supports her work in international markets. Outside of her professional life, she has a passion for traveling, yoga, and watercolor painting, which influences her personal and professional perspectives.