Anuroop Sahu
About Anuroop Sahu
Anuroop Sahu is a Product Manager at Expedia Group, specializing in Emerging Products for Social Commerce in Travel, with a background in technical product management and consulting.
Company
Anuroop Sahu is currently employed at Expedia Group, based in Chicago, Illinois, United States.
Title
Anuroop Sahu serves as a Product Manager, Emerging Products (Social Commerce for Travel) at Expedia Group.
Work History at Expedia Group
Since 2022, Anuroop Sahu has been working at Expedia Group where he has launched 'shoppable short-form video' (Travel Stories), targeting a projected increase of $4 million in gross profit per annum. He has also implemented 'shoppable conversation' on social messenger platforms using GenAI capabilities, aiming for a projected $56 million in gross booking value per annum across all brand channels. Additionally, he has led the flagship creator ads program as part of the Creator Engine strategy, aiming for a projected $10 million increase in gross profit per annum across all brand channels. Sahu also developed an integrated social experience platform to streamline the travel experience, focusing on social commerce to reach GenZ audiences and utilizes disruptive innovation test strategies of super apps to achieve Expedia's Open World vision.
Previous Work Experience
Before Expedia Group, Anuroop Sahu worked in various roles across the tech and commerce sectors. In 2022, he served as a Technical Product Manager, Core Services - Platform at LendingTree. From 2021 to 2022, he was a Salesforce Product Consultant at Explore & More - The Ralph C. Wilson, Jr. Children's Museum. In 2021, he undertook a Product Management Internship at B-Stock Solutions. Prior to that, he spent four years at Jio as a Product Manager, Consumer Experiences (Web, Mobile, and JioPhone) from 2017 to 2021.
Educational Background
Anuroop Sahu obtained his Master of Science (MS) degree in Management Information Systems from the University at Buffalo School of Management, The State University of New York, studying there from 2021 to 2022. He earned a Bachelor's degree in Electronics and Telecommunications Engineering from MCT's Rajiv Gandhi Institute Of Technology, where he studied from 2013 to 2017. Additionally, he completed his Higher Secondary Education in Science at Patkar College of Science from 2011 to 2013 and his Secondary School Education at Our Lady of Nazareth High School from 2000 to 2010.