Brian Mayer
About Brian Mayer
Brian Mayer is the Head of Global Markets, Strategic Planning and Operations at Expedia Group, with extensive experience in digital marketing and strategic planning.
Company
Brian Mayer is currently employed at Expedia Group, an American online travel shopping company for consumer and small business travel. Expedia Group operates a variety of online travel brands including Expedia.com, Hotels.com, and Vrbo.
Title
Brian Mayer holds the position of Head Of Global Markets, Strategic Planning and Operations at Expedia Group. He has been serving in this role since 2022, based in Seattle, Washington, United States.
Background
Brian Mayer has amassed significant experience in marketing and strategic planning. Prior to his current role, he worked at Expedia Group in various capacities including US Market Lead for Brand Expedia, Hotels.com, and Vrbo from 2018 to 2022, and Head Of Marketing for Travelocity and Wotif Group from 2015 to 2018. He also has experience working as a Digital Executive at Accenture Digital and as Vice President of Digital Marketing at the University of Phoenix.
Education and Expertise
Brian Mayer studied Business Administration and achieved a Master's degree from the University of Phoenix, where he was enrolled from 2003 to 2007. He also holds a Bachelor of Science in Business Administration and Marketing from Bryant University, which he completed between 1992 and 1996.
Achievements
Brian Mayer pioneered a digital-focused operating model at the University of Phoenix, driving new enrollments significantly. At Accenture Digital, he led the revitalization of Verizon's SEO program and contributed to developing a new digital performance practice for Fortune 100 clients. Within Expedia Group, he developed the US Country Plan to identify strategic opportunities, contributing to more than 10% growth in EBITDA for Travelocity and Wotif's digital marketing teams.