Emily Bearrow
About Emily Bearrow
Emily Bearrow is a CRM Manager at Expedia Group with extensive experience in email marketing and customer journey mapping.
Current Role at Expedia Group
Emily Bearrow serves as the CRM Manager at Expedia Group, a position she has held since 2019. Based in Austin, Texas, she is responsible for overseeing customer relationship management strategies to enhance engagement and satisfaction. Her tenure at Expedia spans various roles, reflecting her deep expertise in marketing automation and CRM.
Previous Experience in Email Marketing
Prior to her current role, Emily Bearrow gained substantial experience in email marketing. She served as an Email Marketing Specialist at Spiceworks for 8 months from 2018 to 2019. Before that, she worked at ROKA as an Email Marketing Manager for 2 months in 2018. These roles provided her with the opportunity to refine her skills in email campaign management and audience segmentation.
Early Career in Marketing
Emily’s career in marketing began with internships that built a solid foundation for her skills. She worked as a Marketing Intern at Emmis Communications and as an Events Intern at IT'S TIME TEXAS, both in 2012. These internships, each lasting 11 months, provided her early exposure to the practical aspects of marketing and event coordination.
Education Background
Emily Bearrow holds a Bachelor of Science in Communication Studies from The University of Texas at Austin, where she studied from 2009 to 2013. Additionally, she attended Universite Jean Moulin Lyon 3 in 2011 for 11 months, which broadened her cultural and academic perspectives. Her educational background laid a strong foundation for her career in marketing and communication.
Expertise in Advanced Email Marketing Tools
Emily possesses strong expertise in several advanced email marketing tools. She is adept at using Eloqua, Campaign Monitor, Zaius, Message Gears, Razor Code, and Free Marker. Her familiarity with these tools enables her to execute sophisticated email marketing strategies that drive engagement and results.