Jocelyn Cook
About Jocelyn Cook
Jocelyn Cook is an Associate Market Manager at Expedia Group in Vancouver, Canada, with extensive experience in hotel revenue management and marketing.
Current Position at Expedia Group
Jocelyn Cook currently holds the position of Associate Market Manager at Expedia Group, where she has been working since 2018. Based in the Vancouver, Canada Area, Cook is responsible for developing and maintaining a high-quality portfolio of hotel products for Expedia’s global customer base. Her role involves working closely with hotel partners to maximize their production potential by leveraging data insights, marketing, distribution, and revenue management tools.
Previous Roles at Expedia Group
Before becoming an Associate Market Manager, Jocelyn Cook worked as a Market Associate at Expedia Group from 2016 to 2018. During her tenure, she focused on providing revenue management advice and marketing opportunities to hotel partners within the Expedia marketplace. Additionally, her duties included ensuring partner hotels’ content, rates, and availability were optimized and competitive to maximize customer conversion.
Experience at Westin Grand Vancouver Hotel
Jocelyn Cook accumulated extensive experience at Westin Grand Vancouver Hotel, with roles ranging from Food & Beverage Associate to Human Resources Assistant between 2007 and 2010. Subsequently, she served as Guest Services Associate/Rooms Coordinator from 2010 to 2011 and as Reservations & Revenue Coordinator from 2011 to 2013. From 2013 to 2016, she was promoted to Reservations & Revenue Supervisor, where she oversaw revenue-related tasks and supervised the reservations team.
Educational Background and Certifications
Jocelyn Cook holds a Bachelor of Business Administration (BBA) in Marketing Management from the British Columbia Institute of Technology (BCIT), which she completed in one year from 2007 to 2008. She also earned a Diploma of Technology in Marketing Management, Tourism from BCIT, completed over two years from 2005 to 2007. Additionally, she achieved a Certificate in Hotel Revenue Management from Cornell University in 2013, enhancing her expertise in the field of revenue management.
Achievements and Awards
In the third quarter of 2018, Jocelyn Cook was awarded 'Canada's Associate Market Manager of the Quarter.' This accolade recognizes her exceptional contributions to optimizing hotel partners’ content, rates, and availability on Expedia sites. It also underscores her expertise in securing additional inventory during high-demand periods and negotiating seasonal deals, evergreen promotions, and dynamic promotions to support Expedia's marketing efforts.