Katerina Rubina
About Katerina Rubina
Katerina Rubina is a Social Media Marketing Specialist at Expedia Group in London, with a background in community engagement and management roles at LEGO Group, Safarisource, and Altezza Travel.
Title
Katerina Rubina is a Social Media Marketing Specialist currently working at Expedia Group. Based in London, England, she started this role in 2023.
Experience at Expedia Group
Katerina Rubina joined Expedia Group in 2023 as a Social Media Marketing Specialist. She is responsible for coordinating social media programs, managing the day-to-day presence on various channels, and engaging in response activities such as sweepstakes and contests. She works closely with teams including Brand, PR, Legal, Customer Marketing, Merchandising, Partnerships, and SEO to develop and post a monthly content calendar. Additionally, she collaborates with global customer service operations to refine crisis management monitoring and response protocols.
Experience at LEGO Group
Before joining Expedia Group, Katerina Rubina worked at the LEGO Group as a Community Engager from 2021 to 2023. Based in Slough, England, she was responsible for fostering community engagement and executing strategies to enhance community participation.
Experience at Safarisource
From 2019 to 2020, Katerina Rubina served as a Manager at Safarisource in Cape Town Area, South Africa. During her 9-month tenure, she managed various operational aspects to support and grow the company's presence in the safari travel market.
Experience at Altezza Travel
Katerina Rubina worked at Altezza Travel in Tanzania, specifically in Moshi, Machame village, from 2017 to 2019. As a Manager, she contributed to the company's initiatives for promoting travel experiences in the region.
Education and Expertise
Katerina Rubina pursued her higher education at Peter the Great St. Petersburg Polytechnic University, where she studied World Economy. She achieved her Bachelor's degree from 2012 to 2016. Her background in world economy provides her with a solid foundation for understanding global market dynamics, which she applies in her role as a social media marketing specialist.