Sam Ng
About Sam Ng
Sam Ng is a Senior Partnership Manager at Expedia Group with extensive experience in marketing and partnership management across Greater China and Southeast Asia.
Current Title and Role at Expedia Group
Sam Ng currently holds the position of Senior Partnership Manager at Expedia Group, starting in 2019. Based in Hong Kong, Sam's responsibilities include overseeing partnerships and managing relationships with key partners in the travel industry. His role involves extensive commercial and contract negotiations with both internal teams and external business partners to enhance collaboration and drive mutual growth.
Previous Roles and Experience
Before joining Expedia Group as a Senior Partnership Manager, Sam Ng was Partner Marketing Manager for Greater China, Hong Kong/Taiwan from 2016. Prior to his tenure at Expedia, Sam worked at ICLP from 2013 to 2016 as a Partnership Marketing Manager for The Marco Polo Club & Asia Miles. He also has experience working at Citi as a Marketing Officer for the Cards and Unsecured Lending Department from 2011 to 2013.
Partnerships and Marketing Strategy
Sam Ng is known for his ability to design and implement effective marketing strategies in collaboration with partners. He works closely with financial institutions, including payment networks and issuers, to drive sales and brand awareness across Greater China and Southeast Asia. His experience includes evaluating new business opportunities, optimizing marketing campaigns using various analytic tools, and diversifying the partner portfolio to achieve competitive advantages.
Educational Background
Sam Ng completed his Bachelor’s Degree in Business Administration at Hong Kong Shue Yan University. His academic training in business administration provided a strong foundation that supports his expert analysis and strategic decision-making in marketing and partnership roles.
Expertise in Business Data Analysis
Sam Ng has significant expertise in analyzing business data and conducting market research to optimize marketing strategies and profit and loss statements. Utilization of various analytic tools and technology enables him to create data-driven campaigns that align with business goals and market trends.