Ashana Joseph
About Ashana Joseph
Ashana Joseph is a Product Marketing Manager with expertise in small business automation software, focusing on enhancing efficiency and productivity for small enterprises. She has a diverse background in marketing, sales, and training, with experience at companies such as Thryv, Comcast, and The Nielsen Company.
Current Role at Experlogix
Ashana Joseph serves as a Product Marketing Manager at Experlogix, a position she has held since 2022. In this role, she focuses on developing and implementing marketing strategies that enhance product visibility and drive customer engagement. Her expertise in small business automation software contributes to improving efficiency and productivity for small enterprises.
Previous Experience at Thryv
Prior to her current role, Ashana Joseph worked at Thryv in various capacities. She served as a Thryv Service Specialist from 2017 to 2018, followed by a role as a Training Coordinator from 2018 to 2019. She then transitioned to a Product Marketing Specialist position from 2019 to 2022. Throughout her tenure, she assisted sales and client service teams in understanding the value of small business CRM software.
Background in Marketing and Advertising
Ashana Joseph has a diverse background in marketing and advertising, having worked in several roles across different industries. She was an Integrated Media Producer at YP, The Real Yellow Pages®, from 2013 to 2017, and an Account Representative at Comcast from 2004 to 2006. Additionally, she worked as a Marketing Assistant at The Nielsen Company from 2007 to 2010, where she contributed to digital advertising and online marketing campaigns.
Education and Expertise
Ashana Joseph earned a Bachelor of Science in Marketing Communications from Johnson & Wales University, where she studied from 2000 to 2004. Her educational background complements her professional experience, particularly in consumer behavior analysis and the creation of visual marketing materials. She combines her arts and design proficiency with marketing expertise to develop compelling marketing strategies.
Skills and Specializations
Ashana Joseph possesses strong skills in consumer behavior analysis, which enables her to develop targeted marketing strategies. Her extensive knowledge in marketing, sales, and training supports her ability to enhance efficiency for small enterprises. She has a robust background in digital advertising, contributing to effective online marketing campaigns across various roles and industries.