Luis Rojas
About Luis Rojas
Luis Rojas is the La Mbu Commercial Brand Marketing Manager at ExxonMobil, with extensive experience in the lubricants sector and a strong background in project management within the oil and energy industry.
Company
Luis Rojas is currently with ExxonMobil, where he holds the position of LA MBU Commercial Brand Marketing Manager. His extensive tenure with the company has seen him rise through a variety of roles, contributing significantly to the company's operations in both Mexico and across South America.
Title
Luis Rojas serves as the LA MBU Commercial Brand Marketing Manager at ExxonMobil, a role he has held since 2019. This position involves overseeing the strategic development and deployment of marketing initiatives for the company's commercial brand within the Latin American Market.
Career at ExxonMobil
Luis Rojas has a long and diverse career at ExxonMobil, beginning in 1993 as a Sales Engineer. Over the years, he has served in numerous pivotal roles such as Lubrication Engineer, Field Engineering Support Supervisor, Americas Industrial Marketing Advisor-Energy, and South America Alliances Field Engineering Support Manager. His work has spanned various geographies, including Mexico City, Guadalajara, and across South America.
Education and Expertise
Luis Rojas holds a B.Sc. in Industrial Engineering from Instituto Tecnologico de Chihuahua. He has further honed his expertise with executive education programs from prestigious institutions such as Northwestern University's Kellogg School of Management and Thunderbird School of Global Management. His education is complemented by a focus on leadership and marketing strategies tailored to the global business environment.
Background
Starting his career at General Dynamics as General Manufacturing and Production Controls Chief, Luis Rojas quickly transitioned to the oil and energy sector with ExxonMobil. His responsibilities have included the development and deployment of industrial end-to-end offers, encompassing resources, pricing, valuation, affordability channels, and market positioning. His background in project management within the petroleum and gas industries highlights his capability in handling complex projects in demanding environments.