Christine S.

Director Of Marketing Analytics @ Eyemart Express

About Christine S.

Christine S. is the Director of Marketing Analytics at Eyemart Express, where she has worked since 2017. She has extensive experience in marketing analytics and statistical analysis, having held various leadership roles at companies such as DentalOne Partners Inc., Michaels Stores, Inc., and Capital One Auto Finance.

Current Role at Eyemart Express

Christine S. serves as the Director of Marketing Analytics at Eyemart Express, a position she has held since 2017. In this role, she focuses on leveraging data to drive marketing strategies and improve customer engagement. Her experience in analytics supports the company's objectives in optimizing marketing efforts and enhancing overall business performance. She is based in the Dallas/Fort Worth Area.

Previous Experience at DentalOne Partners Inc.

Prior to her current role, Christine worked at DentalOne Partners Inc. as the Director of Marketing Analytics from 2015 to 2016. During her tenure, she was responsible for analyzing marketing data to inform strategic decisions. This role contributed to her expertise in the healthcare sector and enhanced her analytical skills.

Education and Expertise

Christine holds a Bachelor of Science degree in Mathematics from Missouri State University, which she attended from 1989 to 1993. She furthered her education by obtaining a Master of Science degree in Applied Statistics from Purdue University, studying from 1993 to 1995. Her educational background provides a strong foundation for her analytical capabilities in marketing.

Career History in Marketing Analytics

Christine has a diverse background in marketing analytics, having held various positions in the field. She worked at Michaels Stores, Inc. as the Director of Consumer Insights from 2010 to 2015, where she focused on understanding consumer behavior. Additionally, she served as a Statistical Analysis Manager at Capital One Auto Finance from 2007 to 2009, and as a Statistical Consultant at Loopback Analytics from 2009 to 2010. Her extensive experience spans over two decades in the analytics domain.

Early Career and Internships

Christine began her career in analytics with an internship at CIGNA as an Actuarial Intern in 1994. She also worked at J.C. Penney as a Senior Project Manager & Statistical Analyst from 2000 to 2007, where she managed projects and performed statistical analyses. These early roles laid the groundwork for her future positions in marketing analytics.

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