Gopal Nath
About Gopal Nath
Gopal Nath is the Director of Strategy & Analytics at Faire, with a background in marketing analytics from Uber, where he held various roles from 2015 to 2022. He graduated from Virginia Tech with a Bachelor's in Marketing Management and has developed expertise in A/B/C testing, CRM implementation, and vendor management throughout his career.
Current Role at Faire
Gopal Nath serves as the Director of Strategy & Analytics at Faire, a position he has held since 2022. In this role, he focuses on developing strategic initiatives and analyzing data to drive business decisions. His expertise in analytics is utilized to enhance operational efficiency and support marketing strategies within the organization.
Previous Experience at Uber
Gopal Nath has extensive experience at Uber, where he held multiple roles from 2015 to 2022. He began as a Regional Marketing Manager - Analytics in the Washington D.C. Metro Area, followed by positions as Sr US&C Marketing Analytics Manager, Global Rider Marketing Analytics Lead, and Head of Consumer Marketing Analytics. His work involved analyzing marketing data and optimizing campaigns to improve rider engagement and profitability.
Educational Background
Gopal Nath graduated from Virginia Tech with a Bachelor's degree in Marketing Management, completing his studies from 2006 to 2010. He also participated in Top Gun Leadership Training, which focused on enhancing leadership skills and strategic decision-making abilities.
Early Career and Other Roles
Before his tenure at Uber, Gopal Nath worked at the National Wildlife Federation as a Marketing Business Analyst from 2012 to 2015. He also held positions at N.E.W. Customer Service Companies, Inc as a Marketing Manager and Business Management Intern. His early career included a role as a Sales Associate at Eddie Bauer.
Skills and Expertise
Gopal Nath possesses a comprehensive skill set in marketing analytics, including A/B/C testing, CRM implementation, and data validation. He specializes in reporting requirement documentation, which ensures effective communication of marketing analytics. His experience in vendor management contributes to a holistic view of marketing operations and campaign profitability.