Pauline Akhmetova
About Pauline Akhmetova
Pauline Akhmetova is a Brand Success Manager at Faire, focusing on enhancing brand performance in the DACH region. With a background in marketing and account management, she oversees a portfolio of over 400 European brands and collaborates with various teams to develop success strategies.
Work at Faire
Pauline Akhmetova has been serving as the Brand Success Manager for the DACH region at Faire since 2021. In this role, she focuses on developing and refining success strategies to enhance both company and brand performance within the US and European markets. She manages a portfolio of over 400 European-based brands, ensuring effective collaboration across various teams, including Marketing, Product, and Customer Service, to improve brand performance on the Faire platform.
Previous Experience
Prior to her current position at Faire, Pauline Akhmetova held several roles in different organizations. She worked at Sweatcoin as a Senior Account Executive for 10 months in 2021 and also served as a Brand Partnerships & Sales Executive at the same company from 2020 to 2021. Additionally, she was an Online Trading Coordinator at Sweaty Betty for 4 months in 2021. Earlier in her career, she worked as a Sales Representative at Patrick Hellmann for 1 month in 2015 and as a Marketing Intern at UNDERATED LONDON LTD for 1 month in the same year.
Education and Expertise
Pauline Akhmetova earned a Bachelor's Degree in Marketing and Management from Queen Mary University of London, where she studied from 2017 to 2020. She also pursued studies in Indonesian/Malay Languages at SOAS University of London in 2022. Her foundational education includes A-Levels in German, Psychology, Business Studies, and French from SIS Swiss International School Berlin, where she studied from 2001 to 2017. This diverse educational background supports her expertise in brand management and marketing strategies.
Background
Pauline Akhmetova has a multicultural background, having studied at the Russian Embassy in Germany for her secondary education. She has lived and worked in various cities, including London and Berlin, which has contributed to her understanding of different markets and consumer behaviors. Her experience spans multiple roles in marketing and brand management, reflecting her adaptability and commitment to enhancing brand success across diverse regions.