Anna Vorontsova
About Anna Vorontsova
Anna Vorontsova is an Art Director at FAM Brands in Los Angeles, California, specializing in e-commerce photography and editorials. She oversees the creative direction of image assets and manages the photoshoot process, ensuring alignment with brand guidelines.
Work at FAM Brands
Anna Vorontsova has been serving as the Art Director at FAM Brands since 2021. In this role, she is responsible for overseeing the creative direction of all image assets, ensuring they align with the brand's evolving vision. She manages the entire photoshoot process, from project brief to final deliverables, which includes both production and post-production phases. Her responsibilities also include providing retouching notes and approvals to ensure that final photography meets brand guidelines. Anna leads creative resets and collaborates closely with the on-set team to enhance creative output on a daily basis.
Education and Expertise
Anna Vorontsova studied English Language and Literature at the University of California, Berkeley, where she earned a Bachelor of Arts (BA) degree from 2011 to 2013. This academic background has equipped her with strong communication skills, which she applies in her role as an Art Director. Her expertise lies in elevating e-commerce photoshoots and editorials, supported by a solid foundation in post-production and retouching techniques.
Background
Anna Vorontsova currently resides in Los Angeles, California, where she has built her career in the creative industry. Since joining FAM Brands in 2021, she has focused on enhancing the visual storytelling aspect of the brand through effective content-driven visuals. Her role requires a deep understanding of both the technical and creative aspects of photography, which she integrates into her daily work.
Achievements
In her position at FAM Brands, Anna Vorontsova has made significant contributions to the creative process by managing the entire photoshoot workflow. She specializes in ensuring that e-commerce photography and editorial content meet high standards of quality and align with brand guidelines. Her commitment to finding the best tools for executing visuals has played a crucial role in bringing the brand's storytelling and branding efforts to life.