Alejandra Montaño
About Alejandra Montaño
Alejandra Montaño is the Lead Design Strategy Associate at Fannie Mae, with a background in consumer insights, market research, and brand management.
Company
Alejandra Montaño is currently employed at Fannie Mae, holding the position of Lead Design Strategy Associate. Fannie Mae is a government-sponsored enterprise that provides financial products and services to increase the availability and affordability of housing in the United States.
Title and Role
Alejandra Montaño serves as the Lead Design Strategy Associate at Fannie Mae. In this role, she applies her expertise in service design and design thinking to create user-centered solutions and strategies that cater to the company's mission of enhancing housing availability and affordability.
Previous Work Experience
Before joining Fannie Mae, Alejandra Montaño accumulated diverse experience across several major companies. She worked at Hilton as Senior Manager, Customer Insights for three months in 2020 in McLean, Virginia. From 2018 to 2020, she served as Director, Research at MarketBridge. Prior to that, she spent six years at Collage Group as Director, Research and Insights in Charlottesville, Virginia. Alejandra also had a stint at Nestle as a Marketing Intern in 2011 in Mexico City.
Education and Expertise
Alejandra Montaño earned a Master of Science in Commerce, specializing in Marketing and Management, from the University of Virginia, McIntire School of Commerce from 2011 to 2012. She also holds a Bachelor of Arts in History and Latin American Studies from the University of Virginia, completed between 2007 and 2011. Her areas of expertise include service design, design thinking, consumer insights, market research, brand management, customer experience, marketing, and communications.