Ayanna Alex
About Ayanna Alex
Ayanna Alex is the Director of Digital Strategy at Fannie Mae in the Washington D.C. Metro Area, with over two decades of experience in digital strategy and a strong background in financial services.
Position: Director of Digital Strategy
Ayanna Alex currently holds the position of Director of Digital Strategy at Fannie Mae, located in the Washington D.C. Metro Area. She assumed this role in February 2001 and has since garnered over two decades of experience in this field. Her responsibilities include overseeing the development and execution of digital strategies, managing multiple projects, and ensuring that the objectives and expected outcomes are met or exceeded.
Educational Background
Ayanna Alex completed her undergraduate studies at Virginia Tech, where she earned a Bachelor of Science (B.S.) degree in Psychology between 1994 and 1998. She further expanded her academic qualifications by obtaining a Master of Business Administration (MBA) from the University of Phoenix. Her educational background provides a solid foundation for her extensive role in digital strategy.
Expertise in Digital Tools and Platforms
Ayanna Alex has extensive expertise in a wide range of digital tools and platforms. These include Adobe Creative Suite, Invision, Cvent, WebEx, TeamRaiser, Siebel CRM, Jira, Mercury Quality Center, Remedy, WorkFront, Visio, Aprimo, SharePoint, Microsoft Project, Google 360, BrightEdge SEO, Omniture Site Catalyst, Maxamine Knowledge, and NetGenesis. Her proficiency with these tools highlights her technical acumen and adaptability in the digital strategy domain.
Experience in Digital Strategy
With over two decades of experience, Ayanna Alex has demonstrated a robust capability in managing employees, clients, and projects concurrently. She specializes in digital marketing, web content development, and content management systems, with a specific concentration in Financial Services. Her background showcases her effectiveness in delivering high-quality and timely products within complex business environments.