Camille C.
About Camille C.
Camille C. is the Director of Marketing Strategy at Fannie Mae, with extensive experience in both traditional and digital marketing.
Company
Camille C. is currently serving as the Director of Marketing Strategy at Fannie Mae. She has implemented a data-driven approach to the marketing strategy, which has resulted in a significant increase in customer engagement.
Title
As the Director of Marketing Strategy at Fannie Mae, Camille C. is responsible for overseeing the strategic direction of the company's marketing initiatives. Her expertise in leveraging data analytics helps optimize marketing budgets and improve return on investment (ROI).
Previous Roles at GMAC®
Camille C. spent seven years at Graduate Management Admission Council® (GMAC®), where she served as Marketing Director for the Americas Region from 2014 to 2021. Prior to that, she was the Senior Product Manager for Test Preparation Products from 2011 to 2014. During her tenure, she led a cross-functional team to develop and launch a successful integrated marketing campaign that exceeded performance targets.
Education and Expertise
Camille C. holds a Master of Business Administration (MBA) from Duke University's Fuqua School of Business. She has also earned certifications in Digital Marketing for Executives and Strategic Marketing Management from The University of Chicago Booth School of Business. Additionally, she completed the Global Manager in Europe Summer Module at ESSEC Business School and holds a Bachelor's degree in Business Administration from Morgan State University.
Background in Marketing and Communications
Camille C. has a diverse background in marketing and communications, with experience ranging from product management to marketing communications for large-scale events and product launches. Before joining Fannie Mae, she worked at Target as an Electronics Buyer, at Nestlé Prepared Foods as a Marketing Associate Intern, and at various other organizations such as The American Coalition for Clean Coal Electricity, The John F. Kennedy Center for the Performing Arts, and Shea's Performing Arts Center.