Jonathan Bentley
About Jonathan Bentley
Jonathan Bentley is a Marketing Strategy Manager at Fannie Mae with over 15 years of experience in user experience and marketing research.
Current Position at Fannie Mae
Jonathan Bentley currently holds the position of Marketing Strategy Manager - Insight Development at Fannie Mae, based in the Washington DC-Baltimore Area. With eight years of experience in financial services, Jonathan focuses on delivering customer-centric insights. His role involves crafting marketing strategies informed by robust user experience research and design.
Previous Roles at Fannie Mae
Prior to his current role, Jonathan Bentley served as Manager and Design Strategy Specialist at Fannie Mae for three years from 2018 to 2021 in the Washington D.C. Metro Area. His responsibilities included designing strategic initiatives backed by user experience research and market insights.
Experience at Capital One
Before joining Fannie Mae, Jonathan Bentley worked at Capital One for six years, holding positions as Senior Manager from 2014 to 2018 and Market Research Manager from 2012 to 2014 in McLean, VA. During his tenure, he specialized in market research and customer insights, focusing on enhancing the user experience and developing data-driven marketing strategies.
Educational Background
Jonathan Bentley holds an M.A. in Public Communications from American University, which he earned in 1999. He also completed his B.A. in Communication Arts - Theory and Research from the University of Wisconsin-Madison in 1996. His academic background provided a solid foundation for his expertise in communication and research methodologies.
Skills and Specializations
Jonathan Bentley brings 15 years of experience in user experience and marketing research. He specializes in UX design strategy and research, facilitating Design Thinking sessions, and conducting multi-faceted research design. His skills include persona development, journey mapping, contextual inquiries, heuristic evaluations, data analysis, and focus group moderation. He is also proficient in brand health assessment and proposal writing.