Shannon Wilde Mullinax
About Shannon Wilde Mullinax
Shannon Wilde Mullinax is the Marketing Strategy Manager at Fannie Mae, specializing in strategic marketing for financial technology products in the Washington DC-Baltimore Area.
Title
Shannon Wilde Mullinax is currently the Marketing Strategy Manager at Fannie Mae, based in the Washington DC-Baltimore Area. She started this role in November 2022 and operates in a hybrid work environment.
Previous Roles and Experience
Shannon Wilde Mullinax has a broad background in marketing and strategy within the financial sector, holding notable roles over the past decade. Prior to her current position, she served as the Marketing Director for Business Banking Digital Growth at U.S. Bank from 2021 to 2022. She was also a Marketing Manager focusing on Digital and Marketing Technology at U.S. Bank in 2021. At FIS, she held the position of Solution Marketing Manager from 2018 to 2021. Before FIS, she worked at GTE Financial as an Enterprise Marketing Manager and a Management Apprentice. Earlier in her career, she gained experience as a Public Relations Intern at the Office of the U.S. Trade Representative and as a Researcher for the Metropolitan Export Exchange at Tampa Bay Partnership.
Education and Expertise
Shannon Wilde Mullinax holds advanced degrees in International Business and Management, with a concentration in International Business, from the University of South Florida. She earned a Bachelor of Arts in International Business and a Master of Science in Management. Her academic background equips her with a strong analytical foundation, particularly beneficial in strategic marketing roles focused on financial technology products.
Marketing Initiatives at Fannie Mae
In her current role at Fannie Mae, Shannon Wilde Mullinax manages strategic direction and workstreams for the Single-Family Events, Social Media, and Product Strategy divisions. She has developed a comprehensive product messaging infrastructure specifically for Fannie Mae's affordable Single-Family products. Her work aims to enhance the reach and understanding of these products through targeted marketing efforts.