John Novak
About John Novak
John Novak Vice President of Marketing
John Novak currently holds the position of Vice President of Marketing. In this role, he is responsible for overseeing the marketing strategies and initiatives of the company. His expertise in marketing and growth strategies plays a critical role in driving the company's market presence and revenue growth.
John Novak's Role as CMO at Hiya
John Novak previously served as the Chief Marketing Officer (CMO) at Hiya, where he played a crucial role in scaling the company from early stages to significant milestones. Under his leadership, Hiya achieved 200 million monthly active users (MAUs) and generated over $30 million in revenue. His contributions were vital to the company's success during its Series B phase.
John Novak’s Product Marketing Leadership at Apptio
At Apptio, John Novak led the product marketing division, contributing significantly to the company's growth. His efforts were instrumental in helping Apptio go public through an IPO in 2016. Further, his leadership facilitated Apptio's subsequent acquisition by Vista Equity Partners for approximately $2 billion in 2018.