Gayathri Shankar
About Gayathri Shankar
Gayathri Shankar is a Digital Marketing Associate at Federal Soft Systems Inc. in Bengaluru, Karnataka, India, where she has worked since 2022. She is pursuing a Bachelor of Business Administration at Jyothi Nivas College and has a strong background in analytics, SEO strategies, and social media management.
Work at Federal Soft Systems
Gayathri Shankar serves as a Digital Marketing Associate at Federal Soft Systems Inc. in Bengaluru, Karnataka, India. She has been in this role since 2022. In her position, she focuses on managing SEO strategies to enhance organic search rankings and improve online visibility. Additionally, she develops tailored social media strategies and manages campaigns to optimize results. Her responsibilities also include utilizing analytics tools to measure, track, and analyze website and campaign performance.
Education and Expertise
Gayathri Shankar is currently pursuing a Bachelor of Business Administration (BBA) with a focus on Marketing at Jyothi Nivas College, where she has been studying since 2021. She previously completed her 2nd PUC while studying at the same institution since 2018. Additionally, she has been attending Lawrence High School since 2016. Her educational background supports her expertise in digital marketing, particularly in SEO and social media management.
Digital Marketing Skills
In her role as a Digital Marketing Associate, Gayathri Shankar utilizes various analytics tools to measure and analyze website and campaign performance. She conducts comprehensive keyword research and competitor analysis to drive sustainable growth. Gayathri interprets data insights and identifies trends that contribute to business growth, showcasing her analytical skills and understanding of digital marketing dynamics.
Social Media Management
Gayathri Shankar develops and manages social media strategies aimed at optimizing campaign results. Her role involves creating tailored approaches to engage audiences effectively across various platforms. By focusing on social media management, she contributes to enhancing brand visibility and driving user engagement for Federal Soft Systems.