Matthew Glover
About Matthew Glover
Matthew Glover serves as the Senior Manager of Email Marketing at FEVO, where he has worked since 2022. He has a background in digital marketing and has held various roles in sports and e-commerce, including positions at the University of Washington and Electronic Arts.
Work at Fevo
Matthew Glover serves as the Senior Manager of Email Marketing at FEVO since 2022. In this role, he manages marketing campaigns for software partners, ensuring that all initiatives align with the agreed marketing goals. His responsibilities include analyzing data to suggest adjustments in marketing strategies to improve outcomes. His expertise in email marketing contributes to the overall effectiveness of FEVO's marketing efforts.
Education and Expertise
Matthew Glover studied at the University of Washington, where he earned a Certificate in Digital Marketing in 2017. He also holds a Bachelor of Science in Sports Administration from Louisiana State University, which he completed from 2008 to 2013. His educational background provides a solid foundation for his career in marketing and sports administration.
Background
Matthew Glover has a diverse professional background in marketing and operations within the sports industry. He worked at the University of Washington Intercollegiate Athletics as an Ecommerce Manager from 2019 to 2022 and previously held roles such as Season Ticket Holder Account Manager and Ticket Operations for the Atlanta Braves. His early career included positions at Electronic Arts and Chick-fil-A Peach Bowl, where he gained experience in quality assurance and corporate sales.
Achievements
During his career, Matthew Glover implemented customer tracking systems using Google Analytics and HubSpot, enhancing marketing strategies across various roles. His analytical skills have allowed him to effectively suggest adjustments in marketing strategies based on data analysis, contributing to improved marketing outcomes.