Carla Soares
About Carla Soares
Carla Soares is a Professor specializing in Training & Development, Customer Experience, and Retail Execution. She has extensive experience in academia and industry, having worked at institutions like FGV and IBMR, as well as in roles at Chevron.
Work at FGV - Fundação Getulio Vargas
Carla Soares has been a professor at FGV since 2016, contributing to the academic community in the Rio de Janeiro area. She has served as the Academic Coordinator for the Bachelor's degree in Administration from 2018 to 2023, overseeing program development and academic standards. Currently, she holds the position of Adjunct Professor, Researcher, and Head of Field Project at FGV/EBAPE since 2020, where she focuses on integrating research with practical applications in the field of business education.
Education and Expertise
Carla Soares has an extensive educational background. She earned her Executive Master's in Business Management from Fundação Getulio Vargas from 2010 to 2012. She further pursued her Doctorate in Business Administration and Management at FGV from 2012 to 2016. Additionally, she completed an Executive MBA in Marketing at Ibmec Business School from 2004 to 2006. Her expertise lies in customer experience and retail execution, where she integrates performance measurement and management programs to enhance retail operations.
Background in International Relations
Before her tenure at FGV, Carla Soares worked at IBMR - Laureate International Universities as the International Relations and International Office Coordinator from 2012 to 2017. In this role, she facilitated strategic information exchange and integration through workshops and roadshows across Brazil, contributing to the development of international partnerships and enhancing the institution's global engagement.
Professional Experience at Chevron
Carla Soares worked at Chevron (Texaco) from 2000 to 2009 as the Program & Performance Coordinator. She managed the Brazilian marketing budget and developed marketing programs, including incentive and loyalty campaigns for sales teams and retailers. Her role involved identifying potential business partners to expand market reach and managing sponsorships for high-profile events, integrating these initiatives into broader marketing strategies.