Gisele Pimentel
About Gisele Pimentel
Gisele Pimentel serves as the Coordenadora Customizados at Fundação Getulio Vargas, where she has worked since 2020. She possesses extensive experience in market intelligence, pricing analysis, and product lifecycle management, supported by a strong educational background in business and marketing.
Current Role at Fundação Getulio Vargas
Gisele Pimentel serves as Coordenadora Customizados at Fundação Getulio Vargas, a position she has held since 2020. In this role, she is responsible for overseeing customized solutions and initiatives within the organization. Her work involves coordinating various projects and ensuring that they align with the institution's strategic goals.
Professional Experience
Gisele has a diverse professional background, having worked in various roles across multiple industries. She was an Analista de Inteligência de Mercado at Fundação Getulio Vargas for 11 months in 2020. Prior to that, she held positions such as Analista Planejamento Comercial at Philip Morris International and Market Intelligence and Pricing Analyst at CNH Industrial. Her experience includes roles at Embare Indústrias Alimentícias S.A., Banco Semear, and Grupo Selpe, among others.
Educational Background
Gisele Pimentel has a strong educational foundation. She studied at Ibmec Business School, where she achieved an MBA in Finanças from 2019 to 2020. She also holds a specialization in Marketing from Fundação Dom Cabral, completed between 2008 and 2010. Additionally, she has studied Comunicação Social - Publicidade e Propaganda at Centro Universitário de Belo Horizonte and Tecnologias da Informação at COTEMIG.
Expertise in Market Analysis
Gisele possesses expertise in market analysis, focusing on price standardization and monitoring. She has experience in evaluating costs, taxes, margins, discounts, and profitability across various channels. Her skills extend to managing product lifecycles, conducting market research, and utilizing systems such as SAP, COGNOS, and POWER BI for data analysis.
Skills in Management Tools and Market Research
Gisele has extensive experience in implementing and developing management tools, including Business Intelligence (BI) and Customer Relationship Management (CRM) systems. She has been involved in creating promotional marketing actions, conducting geomarketing studies, and performing both quantitative and qualitative market research, contributing to informed decision-making in her roles.