Newton Rodrigues Lima, Ph.D
About Newton Rodrigues Lima, Ph.D
Newton Rodrigues Lima, Ph.D, is an MBA Professor at IAG - PUC-Rio Business School and FGV, with extensive experience in consulting and academia. He has authored a book on negotiation techniques and developed proprietary methodologies for strategic planning and negotiation.
Work at FGV - Fundação Getulio Vargas
Newton Rodrigues Lima has been an MBA Professor at FGV since 1996, contributing to the institution for 28 years. His role involves teaching advanced business concepts and methodologies, focusing on areas such as neuromarketing and performance improvement. FGV is recognized as one of the leading business schools in Brazil, and Lima's extensive experience enhances the academic environment.
Education and Expertise
Newton Rodrigues Lima holds a Ph.D. in Business Administration from FCU in Florida, USA, and has completed a Post-Doctorate at the same institution. He also earned a Master of Science in Operations Research from NPS California, USA. His educational background includes studies in Naval Sciences, Leadership, and Mechanical Engineering from the Brazilian Naval Academy, as well as specialized training in Advanced Services Management and Negotiation at prestigious institutions.
Background
Lima's professional journey began in the Brazilian Navy, where he served as a Naval Officer for 21 years. He transitioned to academia and consulting, holding various roles, including Head of the Systems Engineering Department at CASNAV and Strategic Planning Executive at TIM NE. He has been involved in consulting and training projects for major organizations, including Coca-Cola Company and Petrobras.
Achievements
Newton Rodrigues Lima has authored and co-authored multiple publications, including 'High Impact Negotiation with Neuromarketing Techniques' and 'Compliance tributário.' He has developed proprietary methodologies such as 'YEX®-Exponencial Growth' and 'SMARTDEAL®,' which are registered with the National Library Foundation. Additionally, he has received over 17 awards for best professor, reflecting his impact on students and academic coordination.
Current Roles and Contributions
Currently, Lima serves as an Associate Professor at FCU in Florida and as a Founding Partner and CEO of Blueway consultancy. He is also an international consultant for Complex Adaptive Leadership Ltd and a mentor at ABMEN. His diverse roles allow him to influence both academic and business communities, leveraging his expertise in strategic planning and negotiation.