Robson Godoi
About Robson Godoi
Robson Godoi is a Professor of Marketing and Strategic Planning with extensive experience in marketing management across various industries. He has held significant roles, including Latin America Marketing Manager at Ace Schmersal and Director of the Harley Owners Group at Harley-Davidson.
Work at FGV - Fundação Getulio Vargas
Robson Godoi has been a professor of marketing and strategic planning at FGV - Fundação Getulio Vargas since 2004. His role involves educating students on various aspects of marketing and strategic management, contributing to the academic community for over 20 years. FGV is recognized for its rigorous academic programs and research in business administration.
Professional Experience in Marketing Management
Robson Godoi served as the Latin America marketing manager at Ace Schmersal from 2006 to 2019, overseeing marketing operations in the region for 13 years. His responsibilities included developing marketing strategies tailored to the Latin American market. Additionally, he worked as an endomarketing consultant at Ambev for a brief period in 1999 and held the position of president of the strategic marketing committee at AmCham-Brasil from 2011 to 2013.
Academic Background and Education
Robson Godoi earned a Master of Business Administration from FGV EAESP - Escola de Administração de Empresas de São Paulo da Fundação Getulio Vargas, completing his studies from 2002 to 2004. He also attended Universidade Paulista from 1997 to 2001. In 2010, he participated in courses at Live University and IBRAMERC - Instituto Brasileiro de Inteligência de Mercado, although these were for short durations. He furthered his education at ESPM - Escola Superior de Propaganda e Marketing in 2011.
Leadership Role at Harley-Davidson
From 2013 to 2015, Robson Godoi held the position of director of the Harley Owners Group (H.O.G.) at Harley-Davidson Motor Company in Milwaukee, Wisconsin. In this role, he was responsible for managing the community of Harley-Davidson enthusiasts, focusing on enhancing member engagement and promoting brand loyalty.
Current Role at BMS - Business & Marketing Solution
Robson Godoi has been working at BMS - Business & Marketing Solution as a strategic business consultant since 1996. His extensive experience in marketing and strategic planning allows him to provide valuable insights and solutions to clients, contributing to the growth and development of their business strategies.