Tercia Sarmento
About Tercia Sarmento
Tercia Sarmento is a marketing coordinator with extensive experience in developing marketing campaigns and managing communication actions. She has held various roles in notable companies, including Galderma, Ford Motor Company, and IBM, and currently works at Fundação Getulio Vargas in São Paulo.
Current Role at FGV - Fundação Getulio Vargas
Tercia Sarmento has been serving as the Coordenador de Marketing at Fundação Getulio Vargas since 2021. In this role, she is responsible for overseeing marketing strategies and campaigns, ensuring effective communication and outreach. Her position involves collaborating with various teams and managing relationships with advertising agencies to enhance the institution's marketing efforts.
Previous Experience in Marketing and Administration
Tercia Sarmento has a diverse background in marketing and administration. She worked at Galderma as a Senior Marketing Analyst from 2015 to 2017 and later as a Marketing Coordinator from 2017 to 2018. Her experience also includes roles at Ford Motor Company as an Events Coordinator and at The Janssen Pharmaceutical Companies of Johnson & Johnson as a Junior Marketing Analyst. Additionally, she served as an Administrative Assistant at Financeira Alfa from 2008 to 2009.
Educational Background and Language Proficiency
Tercia Sarmento studied Publicidade e Propaganda com ênfase em Marketing at Pontifícia Universidade Católica de Campinas, completing her degree from 2004 to 2008. She further enhanced her language skills by studying Business English at Kaplan International College London in 2011 and French at YMCA Language School in Montréal from 2018 to 2019.
Event Organization and Project Management Skills
Tercia Sarmento has organized various events, including auditorium ceremonies, cocktail parties, webinars, and student fairs. Her project management skills encompass the creation of briefings and overseeing projects from planning to delivery. This includes managing graphic materials, videos, events, website development, market research, and press activities.
Expertise in Marketing Campaigns and Client Relations
Tercia Sarmento possesses extensive experience in developing marketing campaigns and communication strategies. She has expertise in client acquisition through inbound and outbound marketing actions, analyzing campaign results, monitoring metrics, and preparing reports. Her skills also include client service and relationship management with internal clients and strategic partners.