Benjamin Read

Vice President Data And Analytics @ FieldPulse

About Benjamin Read

Benjamin Read serves as the Vice President of Data and Analytics at FieldPulse, where he has worked since 2019. He has extensive experience in marketing and business development, having held various leadership roles in companies such as HipLogiq, Ascend Marketing, and BigStep Media.

Current Role at FieldPulse

Benjamin Read serves as the Vice President of Data and Analytics at FieldPulse, a position he has held since 2019. In this role, he leads a data science and analytics team, focusing on the development of a data-focused tech stack to drive insights and growth for the company. His work involves leveraging data to enhance decision-making processes and improve overall business performance.

Previous Experience at FieldPulse

Prior to his current role, Benjamin Read worked at FieldPulse as the Head of Marketing from 2017 to 2019. During his tenure, he was responsible for overseeing marketing strategies and initiatives aimed at promoting the company's field service software solutions. His efforts contributed to the growth and visibility of the brand in the competitive market.

Career Background

Benjamin Read has a diverse career background, having held various positions in marketing, business development, and analytics. He worked at Ascend Marketing as Principal and Digital Marketing Group Leader from 2010 to 2014. He also served as Manager of Business Development and Customer Solutions at MindFlow Technologies from 2001 to 2004, and as General Manager at BigStep Media from 2004 to 2017, where he led marketing efforts for several initiatives.

Educational Background

Benjamin Read studied at Austin College, where he earned a Bachelor of Arts degree in Media - Communication Arts and Political Science from 1998 to 2001. He also attended Plano Senior High School. Additionally, he completed language and culture courses at Universidad de Salamanca in 1996, which were conducted entirely in Spanish.

Consulting and Advisory Roles

In addition to his corporate roles, Benjamin Read has consulted with startups and technology companies to help develop brands, products, and new markets. He served as an advisor at PollCart from 2016 to 2021 and held the position of VP of Business Development/Strategy at Fluendo Embedded SL for six months in 2008 to 2009. His experience spans various aspects of business development and marketing strategy.

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