Omid Amidi
About Omid Amidi
Omid Amidi is an Executive Creative Director at FIG, with a diverse background in advertising and creative direction. He has developed notable campaigns, including the 'Share a Coke' initiative, and has received over 50 international awards for his work.
Current Role at FIG
Omid Amidi serves as the Executive Creative Director at FIG, a position he has held since 2022. In this role, he focuses on leading creative strategies and initiatives that address client needs and enhance brand visibility. His experience in the advertising industry contributes to FIG's innovative approach to solving business challenges.
Previous Experience in Advertising
Omid Amidi has an extensive background in the advertising sector, having worked at several notable agencies. He was a Creative at Ogilvy & Mather from 2011 to 2012 and at DDB Group Australia from 2012 to 2013. He later joined Pereira O'Dell as a Creative from 2014 to 2016 and served as a Creative Director at Johannes Leonardo from 2019 to 2022. His diverse roles have equipped him with a broad skill set in creative development.
Educational Background
Omid Amidi studied at the University of Ottawa, where he earned a B.A. Honours in English from 2003 to 2008. He also attended Humber College, completing a Diploma in Advertising - Copywriting from 2008 to 2009. This educational foundation has informed his approach to creative writing and advertising.
Notable Campaigns and Awards
Omid Amidi is recognized for creating the 'Share a Coke' campaign, which has been celebrated in numerous best of the decade lists. He has received over 50 major international awards, including Gold Cannes Lions and D&AD Pencils, reflecting his impact on the advertising industry through innovative campaigns.
Teaching Experience
In addition to his creative roles, Omid Amidi served as a Professor at Miami Ad School for three months in 2015. This experience allowed him to share his knowledge and insights with aspiring advertising professionals, contributing to the development of future talent in the industry.