Sam Valle
About Sam Valle
Sam Valle serves as the Director of Data Strategy at FIG in the New York City Metropolitan Area, a position he has held since 2024. He has extensive experience in digital investment and business development, having worked at various companies including PHD Worldwide and Five Iron Golf.
Work at FIG
Sam Valle has been serving as the Director of Data Strategy at FIG since 2024. In this role, he focuses on leveraging data to inform strategic decisions and drive business outcomes. His responsibilities include collaborating with data scientists, engineers, and brand strategists to transform data into actionable insights. Sam's work emphasizes the intersection of intuition and information, aiming to create compelling narratives from data.
Previous Experience in Digital Investment
Before joining FIG, Sam Valle worked at PHD Worldwide as a Supervisor of Digital Investment for three months in 2015. His role involved overseeing digital investment strategies and managing client relationships. Prior to this, he was a Digital Analyst at PHD Worldwide from 2013 to 2015, where he contributed to data analysis and digital media strategies.
Career at Five Iron Golf
Sam Valle held multiple positions at Five Iron Golf, starting as a Roamer in 2019 for six months. He then progressed to Marketing Manager for ten months in 2019, where he focused on marketing strategies. Following this, he served as the National Director of Business Development from 2020 to 2021, and later as Vice President of Business Development from 2021 to 2023, overseeing business growth initiatives.
Educational Background
Sam Valle studied at SUNY Geneseo, where he earned a Bachelor of Arts in Economics from 2008 to 2011. He also attended Brooklyn Technical High School, focusing on Technology and Liberal Arts from 2003 to 2007. His educational background provides a foundation for his analytical and strategic approach in his professional roles.
Focus on Data Strategy
In his professional journey, Sam Valle emphasizes the importance of making life easier for others by sharing effective strategies and insights. His work involves a strong focus on data strategy, where he collaborates with various teams to drive results and create opportunities based on data-driven insights.