Kelly Johana Martínez
About Kelly Johana Martínez
Kelly Johana Martínez serves as the Head of Marketing for Filadd in Colombia, where she focuses on strategic communication and content creation to enhance brand presence. She holds a degree in Social Communication from Universidad de Investigación y Desarrollo and a Master's in Digital Marketing from Universidad Internacional de La Rioja.
Work at Filadd
Kelly Johana Martínez serves as the Head of Marketing for Colombia at Filadd. She has been in this role since 2020, contributing to the company's marketing strategies for four years. Her responsibilities include developing strategic communication actions that align with organizational objectives. She focuses on creating valuable content to engage users and enhance the brand's online presence. Additionally, she specializes in managing social media platforms to build online communities and foster brand conversations.
Education and Expertise
Kelly Johana Martínez studied at Universidad de Investigación y Desarrollo - UDI, where she earned a degree in Comunicador social from 2013 to 2017. She furthered her education by obtaining a Magister in Marketing Digital from Universidad Internacional de La Rioja (UNIR) from 2021 to 2022. Her academic background provides her with a solid foundation in communication and digital marketing, which she applies in her current role.
Background
Before joining Filadd, Kelly worked as a Tutor at Universidad de Investigación y Desarrollo - UDI for two months in 2018 in Bucaramanga, Santander, Colombia. This experience contributed to her understanding of educational communication and engagement strategies. Her career trajectory reflects a commitment to developing effective marketing and communication practices.
Achievements
In her role at Filadd, Kelly Johana Martínez has developed strategic communication actions that align with the company's objectives. She has successfully created content that engages users and strengthens the brand's presence online. Her expertise in managing social media platforms has been instrumental in building online communities and fostering discussions around the brand.