Justin R. Buchbinder
About Justin R. Buchbinder
Justin R. Buchbinder serves as Partner and Global Head of Social Media at FINN Partners, where he has worked since 2022. He has extensive experience in social media and digital strategy across various industries, having previously held key roles at organizations such as The Social Edge and Ruder Finn Interactive.
Current Role at FINN Partners
Justin R. Buchbinder serves as Partner and Global Head of Social Media at FINN Partners, a position he has held since 2022. In this role, he oversees the strategic direction of social media initiatives across various sectors. His leadership focuses on integrating social media strategies with broader marketing efforts to enhance client engagement and brand visibility.
Previous Experience at FINN Partners
Prior to his current role, Buchbinder worked at FINN Partners as Vice President and Global Head of Social Media from 2021 to 2022. During this 11-month tenure, he contributed to the agency's social media strategy and execution, building on his extensive background in digital marketing and social media management.
Professional Background in Social Media
Buchbinder has a diverse professional background in social media and digital strategy. He served as Editorial and Social Media Director at The Social Edge from 2015 to 2018. His experience includes leading social media efforts at DMDxd from 2007 to 2010 and directing paid and organic social media at FINN Partners from 2018 to 2021.
Educational Background
Justin R. Buchbinder earned a Bachelor of Arts degree in Communication and Media Studies from Muhlenberg College, where he studied from 2000 to 2004. His education provided a foundation in communication principles, which he has applied throughout his career in social media and digital marketing.
Expertise in Digital Strategy
Buchbinder has extensive experience in developing social media and digital strategies across various industries, including consumer goods, education, and healthcare. He has directed large-scale social media accounts with millions of followers and managed digital publications with significant monthly traffic. His skills encompass UX, content strategy, copywriting, and online advertising.