Kimberly Hooper Nichols
About Kimberly Hooper Nichols
Kimberly Hooper Nichols is an Account Director in Integrated Marketing with extensive experience in both B2B and B2C marketing. She has worked with major clients such as FedEx and Lockheed Martin, and currently serves at FINN Partners in Nashville, Tennessee.
Work at FINN Partners
Currently, Kimberly Hooper Nichols holds the position of Account Director in Integrated Marketing at FINN Partners. She has been with the company since 2021, contributing her expertise in marketing strategies and campaign development. Her role involves creating high-converting marketing campaigns that align with business objectives, focusing on driving engagement and revenue.
Previous Experience in Marketing
Before joining FINN Partners, Kimberly Hooper Nichols accumulated significant experience in various marketing roles. She served as a Senior Marketing Manager at Sharecare from 2016 to 2019 and worked at Harland Clarke as a Marketing Services Client Manager from 2008 to 2016. Additionally, she held positions at bohan Advertising, Signature Advertising, and Baptist Memorial Health Care, where she developed her skills in client management and marketing strategy.
Education and Expertise
Kimberly Hooper Nichols earned her Bachelor of Arts degree in Communications from Indiana University Bloomington. Her educational background complements her extensive professional experience in marketing. She specializes in creating campaigns that drive leads and revenue, leveraging her knowledge of both B2B and B2C marketing.
Industry Experience and Skills
Kimberly has worked with a diverse range of clients, including major corporations such as FedEx, Lockheed Martin, and Hospital Corporation of America (HCA). She possesses expertise across various industry verticals, including automotive, banking, consumer electronics, and healthcare. Her skills include brand messaging, digital marketing, and customer acquisition, supported by her ability to utilize web analytics to identify customer needs.