Ari Fefferman
About Ari Fefferman
Ari Fefferman is the Vice President of Marketing at FitOn Health, specializing in marketing technology and innovative strategies for project success. He has extensive experience in various marketing roles at companies such as Google and Fitbit, and he holds a Bachelor of Arts in Environmental Studies and Marketing from Washington University in St. Louis.
Current Role at FitOn Health
Ari Fefferman serves as the Vice President of Marketing at FitOn Health, a position he has held since 2023. In this role, he focuses on disrupting the digital health space by developing products aimed at improving population health. His strategic approach involves aligning marketing initiatives with organizational goals to drive project success.
Previous Experience in Marketing
Ari Fefferman has extensive experience in marketing across various organizations. He worked at Google in multiple capacities, including Senior Marketing Manager and Automation Strategist from 2014 to 2016, and later as Head of Demand Generation & Engagement Marketing for Fitbit Health Solutions from 2021 to 2023. Additionally, he held the position of Demand Generation Director at Fitbit Health Solutions from 2019 to 2021.
Education and Expertise
Ari Fefferman studied at Washington University in St. Louis, where he earned a Bachelor of Arts degree in Environmental Studies and Marketing from 2005 to 2009. He specializes in marketing technology, emphasizing innovative ideas and a strategic approach that aligns upfront strategy with end goals.
Career History
Ari Fefferman has held various marketing roles throughout his career. He worked at BlueBird Strategies as Director of Marketing and Sales Operations from 2010 to 2014, and at SignalFx as Senior Demand Generation and Marketing Operations Manager from 2016 to 2017. His early career included positions at COCA - Center of Creative Arts and Host Analytics, Inc.
Focus on Digital Health
In his current role at FitOn Health, Ari Fefferman is dedicated to advancing the digital health sector. He aims to create innovative products that enhance population health, reflecting his commitment to leveraging technology for health improvement.