Linda Chao
About Linda Chao
Linda Chao is a Senior Lifecycle Marketing Manager with extensive experience in marketing roles across various companies, including Crunchyroll and FitOn. She holds a B.A. in Communication and Sociology from the University of California, Davis.
Current Role at FitOn
Linda Chao serves as the Senior Lifecycle Marketing Manager at FitOn, a position she has held since 2024. In this role, she focuses on developing and implementing marketing strategies that enhance user engagement and retention. Her experience in lifecycle marketing allows her to effectively manage customer journeys and optimize communication channels to drive user satisfaction.
Previous Experience at Crunchyroll
Linda Chao worked at Crunchyroll in various capacities related to lifecycle marketing. She began as an Associate Manager in Lifecycle Marketing from 2019 to 2021, where she contributed to marketing initiatives aimed at customer retention. She then advanced to Manager I, Lifecycle Marketing, for a period of 10 months in 2021, further honing her skills in managing marketing campaigns and customer relationships.
Experience at Williams-Sonoma, Inc.
Prior to her roles at Crunchyroll, Linda Chao was employed at Williams-Sonoma, Inc. as an Email Marketing Database Analyst from 2015 to 2019. In this position, she analyzed email marketing data to improve campaign performance and customer engagement. Her work involved leveraging data analytics to inform marketing strategies and enhance customer outreach.
Educational Background
Linda Chao studied at the University of California, Davis, where she earned a Bachelor of Arts degree in Communication and a Bachelor of Arts degree in Sociology from 2007 to 2011. Her education provided her with a strong foundation in communication theories and social dynamics, which she applies in her marketing roles.
Additional Professional Experience
In addition to her roles at Crunchyroll and Williams-Sonoma, Linda Chao has held various positions in marketing and CRM. She worked at Mercari US as a CRM Operations Manager for 6 months in 2022. Earlier, she was a Campaign Specialist at Oracle from 2014 to 2015 and an Account Manager at Experian Marketing Services from 2013 to 2014, where she developed her expertise in campaign management and client relations.