Amit Kapadia
About Amit Kapadia
Amit Kapadia serves as the Lead Product Marketing Manager at Fivetran, leveraging his extensive background in product marketing and financial analysis. He holds a Bachelor's degree in Economics from the University of California, Berkeley, and an MBA from the University of Southern California.
Current Role at Fivetran
Amit Kapadia serves as the Lead Product Marketing Manager at Fivetran, a position he has held since 2024. In this role, he collaborates with teams to lead go-to-market activities and develop sales enablement materials specifically for marketing analytics data connectors. His work focuses on addressing the challenges of data silos and manual data aggregation, emphasizing the importance of automated data movement platforms in marketing analytics.
Education and Expertise
Amit Kapadia holds a Bachelor's degree in Economics from the University of California, Berkeley. He furthered his education by obtaining an MBA from the University of Southern California, where he was an MBA Candidate from 2019 to 2022. His academic background provides a strong foundation for his expertise in product marketing and financial analysis.
Professional Background
Amit has a diverse professional background, having worked in various roles across multiple organizations. Prior to his current position at Fivetran, he held several internships and roles at PayPal, including Program Manager for Growth Marketing and Global Channel Partner Marketing. He also worked at the Federal Deposit Insurance Corporation (FDIC) in various capacities, including Senior Examiner and Financial Institution Specialist, where he provided recommendations to C-Suite executives.
Achievements in Marketing and Analytics
During his tenure at PayPal, Amit executed multichannel performance marketing campaigns for initiatives such as Buy Now Pay Later, successfully driving engagement with millions of small and medium-sized businesses. His work at Fivetran includes writing about overcoming obstacles in using AI-powered marketing analytics and discussing the integration of Fivetran with Databricks for enhanced marketing data solutions.
Previous Experience
Before joining Fivetran, Amit gained valuable experience as a Business Analyst at Game Attain and as a Business Development Analyst Intern at International Game Technology (IGT). His early career also included significant roles at the FDIC, where he served as a Financial Institution Examiner and Senior Examiner, focusing on risk management functions within complex financial institutions.